Infographic: The Next Characters to Enter the Public Domain

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1 hour ago

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June 17, 2024 Article/Editing: Graphics/Design:

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The Next Characters to Enter the Public Domain

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

Copyright is a type of intellectual property right that protects authors’ original works, meaning that their art cannot be used without approval. However, copyright protections do not last forever—eventually, all original work will enter the public domain.

In this graphic, we visualize the popular characters that are set to enter the public domain in the next 15 years, using data compiled from several sources.

How Does a Character Enter the Public Domain?

The amount of time a given work is protected by copyright varies, but this window typically lasts 70 years after the author’s death or 95 years after publication. Once the copyright expires, the work enters the public domain, signaling time for anyone to enjoy and interact with them without legal repercussions.

Which Characters Will Have Their Copyrights Expire Next?

The Brothers Grimm version of Snow White has already had its copyright expire. However, Disney’s iconic Snow White and the Seven Dwarfs version will only enter public domain in 2032.

On January 1st, 2024, the Steamboat Willie versions of Mickey and Minnie Mouse entered public domain (and already, content creators are seizing the opportunity). The modern version of Mickey Mouse will follow suit in roughly 15 years.

Below is a list of popular characters that will be entering the public domain in coming years.

CharacterYear expected to enter the public domain Sleeping Beautyalready public domain Snow Whitealready public domain Pinocchioalready public domain Peter Panalready public domain Tinkerbellalready public domain Captain Hookalready public domain Winnie-the-Poohalready public domain Mickey Mouse (Steamboat Willie version)already public domain Minnie Mouse (Steamboat Willie version)already public domain Popeye2025 Pluto2026 Betty Boop2026 Goofy2028 Donald Duck2029 King Kong2029 Snow White and the Seven Dwarves (Disney version)2032 Superman2034 Bugs Bunny2035 Batman2035

Visualizing the Market Share of U.S. Soft Drinks

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June 14, 2024 Graphics/Design:

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Visualizing the Market Share of U.S. Soft Drinks

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

Soda, with its sweet flavors and refreshing carbonation, is one of the preferred drinks among Americans, especially kids, and is also a significant part of the beverage and food industry.

In fact, the U.S. soft drink market has seen increasing growth and is anticipated to reach $388 billion in annual sales by 2025.

In this graphic, we visualize the change in market share of U.S. carbonated soft drinks between 1995 and 2023, based on sales volume data from Beverage Digest, as tabulated by The Wall Street Journal. Figures are rounded.

Dr. Pepper Ties Pepsi as America’s No. 2 Soda in 2024

Coke has reigned for decades as the best-selling soft drink in the United States.

At 130 years old, Coke also is the most consumed soda in the world, with an estimated 1.9 billion servings across 200 countries. As a result, Coca-Cola is one of the world’s most valuable brands.

While Coke has maintained 17-20% market share since 1995, Pepsi has seen a drop from 15.0% in 1995 to 8.3% in 2023.

Pepsi was surpassed by Diet Coke at the end of the 2000s but regained the second position during the 2010s. In 2024, however, Pepsi saw Dr. Pepper tie it as America’s No. 2 soda.

Market Share of U.S. Soft Drinks1995200020052010201520202023 Coke20.8%20.2%17.6%17.5%18.7%19.5%19.2% Dr. Pepper5.7%6.3%5.7%6.5%7.2%8.0%8.3% Pepsi15.0%13.5%11.2%9.8%9.1%8.7%8.3% Sprite5.1%6.6%5.7%5.8%6.6%7.8%8.1% Diet Coke8.8%8.6%9.8%10.2%8.6%7.9%7.8%

Sprite and Diet Coke complete the list of best-selling soft drinks in the country, with 8.1% and 7.8% market shares, respectively. Combined, the three Coca-Cola brands (Coke, Diet Coke, Sprite) have 35% of the market.

Ten Classic American Brands Owned by Foreign Companies

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June 13, 2024 Graphics/Design:

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Ten Classic American Brands Owned by Foreign Companies

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

Popular brands have an intangible effect on culture. As symbols of eras past and present, they’re associated with identities, lifestyles, and trends in society.

Using data from 24/7 Wall St, we list some classic American brands that are owned by foreign companies

A List of American-Founded, Foreign-Owned Brands

Tiffany and Co.’s 183-year American story came to an end in 2019 after French luxury giant LVMH announced plans to acquire the company.

The sale did not progress smoothly but in 2021, LVMH completed its acquisition for a slightly-reduced $16 billion price tag.

In the years since, Tiffany’s earnings have doubled, LVMH’s stock price has risen 50%, and Bernard Arnault—LVMH Chairman and CEO—has become the world’s richest man.

CompanyFirst Sold to
Foreign BuyerCurrent Owner Trader Joe’s1979🇩🇪 Aldi Nord Burger King1989🇬🇧 Grand Metropolitan 7-Eleven1991🇯🇵 Seven & I Holdings Lucky Strike1994🇬🇧 British American Tobacoo Chrysler1998🇳🇱 Stellantis N.V. Ben and Jerry’s2000🇬🇧 Unilever* IBM (PC Business)2005🇨🇳 Lenovo Budweiser2008🇧🇪 Anheuser-Busch InBev Popeyes2017🇨🇦 Restaurant Brands International Tiffany & Co.2019**🇫🇷 LVMH
*Unilever has announced it’s spinning off its ice cream businesses. **Deal finalized in 2021. Data current to May 2024.

Another brand from 19th century America, Lucky Strike, saw its ownership change in 1994, when British American Tobacco Company acquired the American Tobacco Company.

Meanwhile, a hallmark of the American automaker landscape, Chrysler merged with Daimler-Benz in 1998. Since then however the company has moved and merged with others (Fiat) and is now under the Stellantis N.V. group, with headquarters located in Hoofddorp, Netherlands.

A more recently born U.S. brand, (in comparison to earlier mentioned stalwarts), Trader Joe’s stayed American-owned for only 12 years after it was founded in 1967. Theo Albrecht, owner and CEO of Aldi Nord, a German supermarket chain, acquired the business in 1979.

What Laptop Brands do Americans Use in 2024?

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May 29, 2024 Graphics/Design:

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What Laptop Brands do Americans Use in 2024?

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

We chart the market share of commonly used laptop brands in the U.S., per Statista survey data. Multiple responses were allowed, and percentages do not sum to 100.

ℹ️ Survey details: Between April, 2023 and March 2024, 6,843 American adults aged 18–64 were asked: “What brands are the laptops in your households?” The “don’t know” responses have not been visualized. The U.S. Laptop Market Landscape

HP emerges as the preferred choice for laptops, present in 32% of surveyed households.

Meanwhile, Apple’s dominance in America’s smartphone segment isn’t quite matched in the laptop market with their Macbooks, trailing HP at 28% of households.

Here’s the full survey data.

BrandShare of Respondents HP32% Apple28% Dell24% Acer14% Lenovo12% Samsung12% Microsoft10% ASUS9% Toshiba5% Alienware4% DigitalStorm2% Falcon Northwest2% Huawei2% MSI2% Vaio1% Other6% Don’t know2%
Note: DigitalStorm, Falcon Northwest, Huawei, MSI, and Vaio’s share of respondents were combined into the “Other” category in the graphic. “Don’t know” responses were not visualized.

Another well-known manufacturer, Dell, comes in at 24%, rounding out the top three by household share.

Other big laptop brands, Acer, Lenovo, Samsung, and Microsoft all range between 10–15% of surveyed households.

For a broader picture, market research firm, Technavio, predicts a 3.2% combined average growth rate for the global laptop market from 2024–28. A lion’s share of that growth (42%) is expected to come from North America. Rising popularity of gaming laptops will be a key tailwind.

Interestingly, thanks to their graphics processing units, gaming laptops are also in demand for AI/machine-learning work. Some companies have already started releasing models catering to this specific audience.

Learn More About Tech From Visual Capitalist

If you enjoyed this post, check out The Top 100 Most Valuable Brands in 2024 where technology companies make up

Charted: How the Logos of Select Fashion Brands Have Evolved

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56 mins ago

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May 12, 2024 Graphics/Design:

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Charted: How the Logos of Select Fashion Brands Have Evolved

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

A global fashion brand needs to balance maintaining a consistent style built painstakingly over the years while adapting to current trends. And for some of them, their changing logos reflect the loop of reinvention, over decades of building products, markets, and consumer bases.

We illustrate the evolution of six fashion companies’ logos over time. Data for the visualization and article is sourced from 1000logos.net.

Nike & Adidas: A Tale of Two Shoe Companies

The world’s largest footwear company, Nike began its journey as Blue Ribbon Sports in 1964. In 1971, they rebranded as Nike, inspired by the Greek goddess of victory.

The famous swoosh logo was designed in 1971 by Carolyn Davidson, at the time a Portland State University graphic design student. She was paid $35 dollars for her work (about $270 today). Twelve years later, Nike co-founder Phil Knight have her 500 Nike shares that have remained unsold.

Here’s how often some of the world’s biggest fashion brands have changed their logos since founding.

BrandLogo Changes 👟 Adidas10 👖 Levi’s8 ✔️ Nike4 👕 Gap4 🐊 Lacoste3 👗 Zara3

Meanwhile, Adidas has far older origins: all the way back to 1920 Germany. Founded by Adolf Dassler, the company split into Adidas and Puma in 1947.

Dassler bought the iconic three stripes from another German sports company in 1947. In 1952, the stripes debuted on Adidas footwear at the Summer Olympics.

Currently, Adidas has several concurrent logos depending on the product line. This includes: the horizontal across a trefoil (Adidas Originals), curved across a circle (Adidas Style) or the diagonal mountain above the brand name (Adidas Performance).

The Evolution of U.S. Beer Logos

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2 hours ago

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May 4, 2024 Article/Editing: Graphics/Design:

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The Evolution of U.S. Beer Logos

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

Despite selling a popular product, beer companies have to be creative to stand out in a competitive market.

In this graphic, we analyze the evolution of some U.S. beer logos based on various sources. We chose brands based on a mixture of criteria, including popularity (based on YouGov surveys), availability of logo assets, and those with interesting developments.

Bud Light Back to the ’80s

Despite recent backlash and calls for a boycott after sending a commemorative can to transgender influencer Dylan Mulvaney, Bud Light remains one of America’s best-selling beers.

The brand of light beer, owned by the Anheuser-Busch company, has switched from its more circular logo with italic letters adopted in the 1990s back to the Bud Light badge of the 1980s. It is composed of heavy uppercase lettering, written in two levels in a shade of blue with the inscription placed on a solid white background and enclosed in a thin rectangular frame.

Miller Lite Goes Old School

After following a similar approach to Bud Light’s branding throughout the 2000s, Miller Lite decided to undergo a major rebranding in 2014.

The company returned to its 1970s roots, once again combining a white can with its original blue, gold, and red logo. The redesign was largely considered a success, given that Miller Lite sales immediately increased following the change.

A Symbol of American Brewing

The oldest brand on our U.S. beer list, the Budweiser logo, has undergone more than 15 changes over the years.

The design of two connected triangles represents a red bow tie, as a symbol of American brewing.

The colors of the Budweiser logo include a vibrant red, which helps the logo stand out and be easily recognizable from a distance. Studies also suggest that the color red stimulates appetite. Meanwhile, the white inscription symbolizes purity and cleanliness.

Curious to learn more about the beer market? Check out this graphic about global beer consumption.